# Platform overview

UbiQuity is a cloud-based marketing automation and communications platform that helps organisations manage customer data, create personalised content, and deliver communications across multiple channels from one place. It is designed to help teams send the right message to the right person at the right time, using real customer data and local support.

At its core, UbiQuity brings together data, audience management, content creation, and message delivery. Customer, transactional, and behavioural data can be centralised in one platform, then used to segment audiences, personalise communications, automate journeys, and measure performance.

UbiQuity supports multi-channel engagement across email, TXT/SMS, push, social and online experiences. It also includes inbound data capture tools such as forms, surveys and event registration, helping you collect information directly from your audience and use it within your communications and workflows.

Security and reliability are core to how UbiQuity is designed and operated. The platform is ISO/IEC 27001:2022 certified, reflecting a structured and audited approach to managing information security. We apply a security-by-design approach across the platform to ensure customer data is handled appropriately and the service remains stable and dependable.

Alongside the platform itself, UbiQuity provides local support and expertise to help you get the most from your customer communications. Our team works closely with you to ensure the platform fits your needs and continues to deliver value over time.

<div data-full-width="true"><figure><img src="/files/P9RFYA75DJcIF9FJ9EXX" alt="A diagram showing how UbiQuity connects data sources — including CRM/Billing, Website, DWH, and Mobile App — through data integration methods such as API, Connectors, and Manual Import into a central Database and Transactional Records store. Data capture tools including Forms, Events, Surveys, and SMS feed into the same database. From there, outbound channels — Email, Push, SMS, and Social — send communications to customers, with behavioural and response data feeding back into the database. Other channels including Direct Mail, Website, and Digital Signage are shown as optional outputs."><figcaption><p>How UbiQuity connects your data, outbound channels, and customer capture tools in one platform.</p></figcaption></figure></div>


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