# Apps

In UbiQuity, an app corresponds to a mobile app you have developed that is installed on your users' devices. Before you can send push notifications, your app needs to be registered in UbiQuity.

You can register multiple apps against a single UbiQuity account. Each notification you send is associated with a specific app, and only devices registered for that app will be available to target when you set up your filter.

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### Registering an app

Registering an app in UbiQuity requires setup by the UbiQuity team. Contact UbiQuity to get your app registered.

Once your app is registered, you will be able to:

* Send notifications to users who have the app installed
* View registered devices for that app
* Link app users to database contacts for segmentation and personalisation

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### Managing apps

Once an app is registered, it will appear in your UbiQuity account and can be selected when creating a notification.

> **Note:** If you delete an app, all notifications associated with that app will also be deleted.

For information on how to integrate your app with UbiQuity from a development perspective, see Connecting Your App.


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